Market

Demand

2 published

• Brief

  Where Seoul's foreign visitors go — and where the growth is

  Seoul's flexible-living rooms sell into foreign visitor demand that is concentrated in five districts but growing fastest outside them. Set against the institutional stock and its operators, the visitor data point to one district where demand is rising steeply and operators are few. The data say nothing about occupancy.

  Demand · 2026.09.29 · 8 min

• Essay

  Demand, supply, capital

  More households in a shrinking city, permits for small units down 75.9% since 2021, and a deposit-based tenure turning into monthly rent. Together they are opening Seoul's rental market to operators and foreign capital.

  Demand · 2026.09.24 · 6 min